Thursday, July 7, 2011

Introducing EmmaJane Couture..

EmmaJane in the Middle with Models Apex Student Fashion Display


I first meet Miss EmmaJane at a Off Camera Flash group shoot were she was one of the models. We instantly set up a friendship and a couple more photoshoots ensured and I soon got to know a bit more about EmmaJane. EmmaJane is studying Applied Fashion Design and Technology  at MSIT which has it's campus at Mt Gravatt. EmmaJane has her own label and a webpage EmmaJane Couture.

EmmaJane Couture was started by Miss EmmaJane in 2010 when she began her studies at TAFE. She is currently studying her Diploma of Applied Fashion Design and Technology as well as undertaking subjects from the Diploma of Sustainability. She is also a member of the Queensland Spinners Weavers and Fibre Artists as well as the Lace Making Guild and models part time. She enjoys textile manipulation and print design. She classifies herself as an artists and love finding ways to reinterpret traditional crafts. (taken from EmmaJane's website)

So just what is Couture? I went to wikipedia...

Haute couture (French for "high sewing" or "high dressmaking"; pronounced: [ot kutyʁ], English pronunciation: /ˌoʊt kuːˈtʊər/) refers to the creation of exclusive custom-fitted clothing. Haute couture is made to order for a specific customer, and it is usually made from high-quality, expensive fabric and sewn with extreme attention to detail and finished by the most experienced and capable seamstresses, often using time-consuming, hand-executed techniques. Couture is a common abbreviation of haute couture and refers to the same thing in spirit.

In 2009 Miss EmmaJane also entered the Apex Australia Teenage Fashion Awards casual wear category. Placing second at State level, she went through to National level where she did not place. So it was with the Apex Australia Teenage Fashion Awards that I helped out last Saturday when she was invited to show some of her latest work at the National Presidents Changeover. EmmaJane has done a fair bit of modelling as well and has an interesting and diverse portfolio.

EmmaJane through her TAFE Studies recently designed the fabric print and the swimsuits for a collection to go to Billabong as part of her assessment. She organised a professional photoshoot with JnS Photographics and a Video clip was also compiled.

Of course the swimsuit collection was the highlight of the night from the predominately male crowd. EmmaJane quickly admits that her designs are not for everyone and certainly not for mass production. I feel extremely lucky and excited working with such a talented young lady. I am constantly amazed at the people I meet through my photography.

A big shout out should also goes to the make-up assistance and models on the night who did a fantastic job. A few snaps from the night can be found on my website http://www.iconphotos.smugmug.com/.
EmmaJane may be a name to remember in the future.








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